The ARTree builds community by providing opportunities to nurture creative thinking and expression through the unique power of the arts.
Meet the Founder
Founder and President Emeritus
Portrait by Karen Martinez
Bob Hernandez graduated from California Institute of the Arts, BFA with honors. Bob was a Design Director for KCBS, Fox Sports Network, Telemundo and has served as Executive Board of The Broadcast Designers Association.
With his own company, Bob Hernandez Design, he lead creative teams in formulating multimedia projects and producing art for such companies as Simon & Schuster, IBM, and Time Warner.
The teaching bug hit years later and Bob got an opportunity to take on a teaching position at California State University Northridge, teaching design and experimental film.
Soon after the multi-media craze hit, both his illustration and design talents began to flourish. His multi-media work for Simon & Schuster on The Amazon Jungle and Animals fo the World has been on display at The Smithsonian Institute.
Though Bob has been nominated several times, won an Emmy, and has various National and International awards during his career, Bob confesses that his true joy is teaching children.
Bob lives with his wife, Diane in Santa Clarita and has two grown sons that are executives in the entertainment industry.